Sauvignon Blanc


Marlborough consistently produces the best Sauvignon Blancs in the country with the greatest typicity, earning the grape its unparalleled international acclaim. Our flagship wine is made from fruit grown in Rapaura, the true home of Marlborough Sauvignon Blanc, where the distinctive terroir imparts ripe citrus and stone fruit aromas and flavors, perfectly balanced by bright acidity.

Pinot Gris


Pinot Gris is now the third most popular white variety in New Zealand with a signature style: lean wines with intense flavors and fresh acidity. With vineyards in the cooler, maritime climate of Marlborough, our Pinot Gris offers aromas of white stone fruits, honeysuckle, with hints of thyme and tarragon.



In the cool climate of Marlborough, a remarkably crisp and vibrant expression comes through from this versatile grape variety. Subtle vanilla and creamy notes result from careful use of oak and malolactic fermentation, adding layers of texture and flavor that pair with a range of dishes from scallops to grilled chicken and veal.



The long growing season in Canterbury gives these grapes a particular depth and finesse. Our rosé sees twenty-four hours of skin contact, producing a beautifully pale salmon hue and soft aromas of raspberries, strawberries and a floral hint of rose petals.

Waipapa Bay Wines are products of the evolution in viticulture and winemaking taking place in New Zealand, particularly in the premium grape growing region of Marlborough. We strive to produce wines with elegance and a sense of place from grapes farmed with the utmost attention and care. The close proximity to the Pacific Ocean provides ideal climatic conditions for the vines to thrive and gives a signature character that carries through each of the four varietal wines.


The name Waipapa Bay comes from the laid-back surf spot on the Pacific Ocean, a place of stunning, natural beauty. It is located halfway between the Canterbury home of Brent and Shirley Rawstron – native New Zealanders who oversee the vineyards and winemaking – and their vineyards in Rapaura. The couple always stop at this coastal town to see the seals or whales, which are regularly spotted off the coast; it evokes what the Rawstons hope their wines do: joy and appreciation for nature.


The wine region of Marlborough, where the majority of the vineyards are located, hosts a special combination of climatic features that create the ideal site for bright, ripe, balanced fruit: plentiful sunshine, long, warm summer days, and cool nights that keep refreshing acidity in the grapes. The conditions particularly suit Sauvignon Blanc, providing intense aromas and fresh acidity to balance the fruit flavors. Soils vary considerably in the region, allowing subtle differences between and even within vineyards to give elegance and nuances of flavor, which the Rawstrons look to isolate in each of the wines.


The vineyards are divided into blocks according to soil and aspect, and are harvested and vinified separately. Once fermentation is completed the different tanks are then assessed and carefully blended to create the four Waipapa Bay wines.

Each of our wines offers consistency and authenticity through dedicated viticulture and winemaking that is closely monitored by Brent and Shirley Rawstron and their local team, resulting in fresh and balanced wines that are delicious on their own and serve as exceptional accompaniments to food.

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In 1987 Brent and Shirley Rawstron started out with 7.5 acres of Chardonnay and Pinot Noir on the banks of the Halswell River in Canterbury, New Zealand. They soon realized that Canterbury was not ideally suited for growing Chardonnay and so re-planted to Pinot Noir and a small amount of Gewurztraminer. Today, their total vineyard plantings in Canterbury, all planted on north-facing slopes, is 15 acres. Fueled by their interest to grow different white grape varieties, in 2004 the Rawstrons ventured into Marlborough in search of more suitable vineyards sites. The Rapaura area of the Wairau Valley – a sub-region known for the individual qualities produced by different vineyard sites – immediately caught their attention. The couple now own 100 acres of vineyards planted to Sauvignon Blanc, Chardonnay, and Pinot Gris.

Broadland Drinks is the importer and co-owner of the Waipapa Bay brand, and is proud to have been working closely with Brent and Shirley since 2012, when we launched the Waipapa Bay Sauvignon Blanc into the international market.

Our team includes experts in international market and consumer research, sustainability, new product development, wine sourcing, product innovation, production, engineering, drinks science, marketing, customer service and distribution.

We are here to help you grow your drinks sales with our customer service team supporting our US, EU and UK customers in the on and off trades, wholesale and independent channels.

Our award-winning brands set trends and address consumers needs for taste, authenticity, health, climate conservation and affordability.

Contact us today today to find out more about these multi-award winning wines and to discover the opportunites we can provide for you and your business.


In tandem with the launch of the 2019 vintage in the USA, Waipapa Bay Wines has partnered with the Whale and Dolphin Conservation (WDC) as the nonprofit’s first wine industry corporate sponsor, a milestone in Waipapa Bay’s ongoing commitment to supporting global conservation and sustainability efforts.